Great idea?

Being an advertising whore and having been inundated with an average of 200 plus brands, logos, commercials via every imaginable medium every day for the past 24 years, I have developed a filtering method that allows me to go about my day without subcuming to the "impulse buy". But for whatever reason a pop up ad for this of all things caught my attention: I am all for new and innovative ideas, but sometimes you really have to wonder if people think before they speak, let alone put pen to paper. This is truly one of the worst ideas I've ever heard of:

Well, My idea is to have a drive-through funeral home. I know this sounds odd but think about it. How many people don't attend funerals because they don't want to get dressed up and go inside? From my experience, a lot. So why not make a funeral home that would apply to everyone? Just have a large window on one side, high enough fence on that side so that not just everyone could look in, and have a big blind over that window that someone would raise when a car pulled up. They would have a certain amount of time to view their friend or loved one and then the blind would be closed and a guest book would be pushed out a slot for them to sign then retracted when they were finished. From the inside the window wouldn't even be visible and the viewing times would be different so that the ones inside wouldn't be startled by the ones on the outside. Everyone gets to pay his or her respects this way.